Logo mark commemorating the 10th anniversary of the full opening of Joban Expressway
We have decided on our main catchphrase!

  • Corporate Top
  • Press Room
  • Press Release Tohoku office
  • The logo mark and main catchphrase commemorating the 10th anniversary of the full opening of Joban Expressway have been decided!

PDF version [PDF: 327KB]

September 2, 2024
East Nippon Expressway Co., Ltd.
Tohoku Regional Head Office
Kanto Regional Head Office

 NEXCO東日本 東北支社(仙台市宮城野区)および関東支社(埼玉県さいたま市)は、令和7年3月1日(土)に全線開通から10周年を迎える常磐自動車道(以下、常磐道)「10周年ロゴマーク」等を発表します。

1. 10th anniversary logo

Image of the 10th anniversary logo

Joban Expressway The logo mark is based on the image of the 10th anniversary of the company, the sea seen from there, and the rising sun. The symbol mark "10th" also expresses familiarity.

2. 10th Anniversary Main Catchphrase

Image of the 10th anniversary main catchphrase

Joban Expressway has played a major role not only during the earthquake disaster but over the past 10 years, accepting the aspirations of many different people and supporting their efforts to "connect logistics and achieve recovery," "connect the local lifestyle and culture to the future," and "revitalize the region by revitalizing tourism." The name conveys that Joban Expressway will continue to play a role in connecting these local aspirations into the future.

3. Commemorative poster design

Image of the commemorative poster

4. 10th Anniversary Campaign

Highway Miyagi Service Campaign

 令和6年7月1日(月)~令和6年12月31日(火)
 スタンプラリーにご応募いただいた方の中から抽選で計10名さまに「常磐道10周年記念特別プレゼントセット」および「マナーティ」のぬいぐるみをプレゼントいたします。
ハイウェイ宮城 サービスキャンペーン2024

Fukushima Highway Drive Chance

 令和6年9月1日(日)~令和7年1月31日(金)
 スタンプラリーにご応募いただいた方の中から抽選で計10名さまに豪華景品をプレゼントいたします。
観光支援 福島ハイウェイドライブチャンス2024

Highway Festival Tohoku 2024

 令和6年9月21日(土)・9月22日(日)
 両日10:00~16:00
 仙台市勾当台公園にて開催される「ハイウェイフェスタとうほく2024」に常磐道10周年特設ブースを出展します。当日ご来場いただいた方に「常磐道10周年記念グッズ」をプレゼントいたします。
https://highwayfesta.info/

  • Details of other events and campaigns will be announced as they are decided.

NEXCO EAST Group has positioned the period from 2021 to 2025 as a period for contributing to the achievement of the SDGs and transforming toward a new future society, and is undertaking a variety of initiatives.
With regard to the "10th Anniversary of Joban Expressway" initiative, we believe that by developing and strengthening the Expressway network, we will contribute to SDGs goals 3, 8, 9, and 11 as business activities that will lead to revitalizing the local economy and supporting local medical care.

Image of the SUSTAINABLE DEVELOPMENT GOALS logo and the 3rd, 8th, 9th, and 11th SDGs logos
Image link (external link) to download page of Adobe Acrobat Reader

To view the PDF file, you need the Adobe Systems plug-in software "Acrobat Reader (Japanese version)". If you do not have​​​ Download from here (free)Please use it.