"STOP! ! Dozing driving”
About implementation of road safety campaign

NEXCO EAST Tohoku Regional Head Office (Sendai City, Regional Head Office length: Mikio Kashima) is, June 23, Joban Expressway in the vicinity of Iwaki Nakoso Interchange (IC), vehicle of drowsy driving is to enter into the construction regulations, workers 4 people killed In response to such a tragic accident, we will develop a "STOP!! Dozing driving" campaign as part of comprehensive measures to prevent similar accidents.

NEXCO EAST Tohoku Regional Head Office we are carrying out a traffic safety campaign jointly with the traffic manager, the Expressway Traffic Police Corps, but this time, together with enlightenment on rest and refresh measures, Tokiwa Yakuhin Kogyo Co., Ltd. and House Foods Co., Ltd. We will provide free distribution of sleep-prevention drinks and introduce refreshed products at rest facilities by tie-up with the company.

1 Implementation date and place

1. Thursday, September 17, 2009 11:30-13:00
   Tohoku Expressway Azumi Parking Area (upper and lower lines)
2. Thursday, September 24, 2009, 10:00-12:00
   Tohoku Expressway Adara Tara Service Area (Out-bound Line)
3. Thursday, September 24, 2009, 10:00-11:00
   Tohoku Expressway Sugo Parking Area (In-bound line)

2 Implementation contents

We will strive to prevent traffic accidents and raise awareness of traffic safety, while distributing leaflets for safe driving and drinks to prevent drowsiness to customers using Expressway.

3 Executing agency

1. NEXCO EAST Tohoku Regional Head Office Koriyama Management Office
2. Fukushima Management Office, NEXCO EAST Tohoku Regional Head Office
3. NEXCO EAST Tohoku Regional Head Office Sendai Management Office

4 On-site coverage

Please contact us if you would like to collect information locally.

【Attachment】

Campaign flyer/poster [PDF: 415KB]