July is Campaign Month to prevent unauthorized traffic on ETC!

~ We will call for action when "Negicco" is illegally trafficled ~

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  • July is Campaign Month to prevent unauthorized traffic on ETC!

PDF version [PDF: 756KB]

June 28, 2018
East Nippon Expressway Co., Ltd.
Niigata office

NEXCO EAST Niigata Regional Head Office (Chuo-ku, Niigata City) will carry out a campaign to prevent unauthorized traffic on ETC from Saturday, July 1st. The main causes of illegal traffic are the expiration of the ETC card, forgetting to insert the card into the ETC onboard device, and forgetting to re-set up the ETC onboard device due to vehicle replacement.

During this campaign period, the idol unit “Negicco” from Niigata was appointed as the campaign character, and the main causes were introduced and the measures taken in case of illegal traffic were reported through newspapers, TV, or radio in the prefecture. I will call.

1 Campaign period

From Sunday, July 1, 2018 to Tuesday, July 31

2 TV appearance schedule

<Campaign poster>
Image image of campaign poster
News agency Published / appearing programs Scheduled publication / broadcast date
Niigata Broadcasting
(BSN TV)
Finding Yunavi Plus Wednesday, July 4, 2018
18: 57-
Niigata TV 21
(UX)
Super J Niigata Part 3 Monday, July 2, 2018
18: 52-
TV Niigata Broadcasting Network
(TeNY)
Oh! Recommendation TeNY Monday, July 2, 2018
11: 50 ~
Niigata General Television
(NST)
Smile navigation Tuesday, July 10, 2018
11: 20 ~

3 Please help us to prevent ETC illegal traffic! Implementation of Twitter campaign

During the campaign period, we will carry out a campaign using Twitter to let more people know about ETC fraud prevention. Niigata Regional Head Office Official Account ( @e_nexco_niigata ) Will be given to three of the people who retweet the target tweets and will be presented with a signed campaign poster handwritten by a Negicco member who has the winner's name. Detail is, [Attachment 1] [PDF: 274KB] please look at.

List of campaign posters using Negicco

Image image of campaign poster list with Negicco

Negicco Profile

An idol unit based in Niigata formed in 2003. The members are Nao ☆, Megu and Kaede.
Currently serves as "Niigata Tourism Special Envoy". So far, he has received music from artists such as Gota Saidera, Hiroyasu Yano, Yasuyo Konishi, Takao Tajima, Takashi Ikeda, Asako Toki, Yu Sakai, Kohei Dojima and Takaki Horigome.
"Light spur," "Hey bardia," "contradiction, I started." Oricon Weekly Top 10 In 2016, hold "Negicco Second Tour" The Music Band of Negicco "supported by Sato Foods" with "NEGiBAND" in a live band style, and make Nakano Sun Plaza the tour final successful. On May 24th, they released their third album "Tee for Three", and on July 30th, they succeeded in the one-man live at the long-cherished NHK Hall.
In 2017, he was appointed as "Ban-Etsu Expressway support ambassador" and disseminated the appeal of the area along the Ban-Etsu Expressway line for a year. This year, as the "Hokuriku Road Support Ambassador", we will disseminate information about the role and history of the Hokuriku Road, tourism, culture and history in the areas along the way, through various media.
Same as the 30th anniversary of the opening of Hokuriku Road, we will celebrate the 15th anniversary of formation on July 20, this year.

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