Enjoy the taste of NEXCO EAST SA/PA popular at the largest event hall in Tokyo and get travel information!
Popular gourmets gather in the Expressway SA (service area) and PA (parking area)
December 13th (Thursday) to 18th (Tuesday), 2012 "The 2nd SA/PA Travel Gourmet Fair East Japan Delicious Products Exhibition"
Tobu Department Store Ikebukuro Store 8th floor Exhibition Hall (about 990m2)
- Corporate Top
- Press Room
- Press Release Headquarters
- Enjoy the taste of NEXCO EAST SA/PA popular at the largest event hall in Tokyo and get travel information!
November 22, 2012
East Japan Expressway Co., Ltd.
Tobu Department Store Co., Ltd.
Recruit Lifestyle Co., Ltd.
East Japan Expressway Co., Ltd. (hereinafter NEXCO EAST) will jointly operate with Tobu Department Stores (Tobu Department Stores) and Recruit Lifestyle Co., Ltd. (Recruit Lifestyle) from December 13 (Thursday) at Tobu Department Store Ikebukuro store. "The 2nd SA/PA Travel Gourmet Fair East Japan Delicious Products Exhibition" will be held. At the venue, we will sell Expressway only gourmet food and souvenirs at 24 major service areas and parking areas (15 locations in the previous year) on the NEXCO EAST Expressway, and you can enjoy local gourmet food at the demonstration corner and eat-in corner. .. We also provide various information at the venue by preparing various pamphlets necessary for traveling by car. We support the famous and special products of East Japan in an event with the theme of "travel".
SA/PA from eastern Japan, 24 tastes gathered together!
At the venue, "From the Do-O Expressway north to the Kan-Etsu Expressway south." The popular gourmet and popular souvenirs that are available at 24 major locations will be sold from SA/PA on the NEXCO EAST Expressway. You can enjoy ``one hand food'' that you can easily eat and one item that you can only taste on the Expressway, such as a bowl using special products!
Recommended travel information corner set by travel professional "Jalan Editorial Department"
A "NEXCO EAST x Jalan Corner" will be set up at the venue by the editorial department of Jalan. We provide tourist information centering on eastern Japan with recommended travel information brochures and gourmet information panels. On the first day of the event, the popular characters "Jalan" and "Disciple" from "Jalan" will come as the official "Nyavigator" of this event to enliven the venue.
In addition, the "ear car", which collects support messages for the affected areas through SA/PA, etc., will be exhibited during the period.
Introduction of exhibited products
Selling 6 kinds of raw caramel of flower field ranch limited to Expressway
At the "NEXCO EAST Select Shop" in the venue, "Ganbaro Tohoku!! Hanabata Farm Raw Caramel" (6 types for each 650 yen/10 grains Aomori: Apple, Iwate: La)・France, Miyagi: Zunda, Akita: Blueberry, Yamagata: Cherry, Fukushima: Momo) are sold. In addition, at the Jalan booth, "Nyaran's meatball manju" (1,000 yen / 4 pieces), which looks like a meatball that looks like "Nyanran", will be sold specially during the period.
- Part of the sales of "Ganbaro Tohoku!! Hanabata Farm Raw Caramel" will be donated as relief money for the Great East Japan Earthquake.
SA recommended gourmet!
Implementation of lottery gifts
You can participate in the following lottery gifts by purchasing at the SA/PA in the Kanto suburbs of NEXCO EAST or at the event venue and obtaining an application ticket. [Application ticket distribution period: Thursday, December 13th to Tuesday, December 18th, 2012]
- Application tickets will be distributed from Saturday, December 1 at SA/PA in the Kanto area. (Distribution will end as soon as it disappears)
- Stamp rally lottery:
During the event period, if you apply 3 kinds of stamps in the venue to the entry ticket and participate in the lottery, you will win "soft ice cream free ticket" and "nyalan" goods that can be used at SA/PA of NEXCO EAST.. [Period December 13th (Thursday) to December 18th (Tuesday)] - Application lottery gift:
Participate in the stamp rally of (1), attach a receipt of 1,000 yen or more purchased at SA/PA of NEXCO EAST to the application ticket and apply, you will win the hotel accommodation ticket etc. by lot. [Period December 13, 2012 (Thursday) to January 31, 2013 (Thursday)]
Event summary
- Event name
- : 2nd SA/PA Travel Gourmet Fair East Japan Delicious Products Exhibition
- Holding period
- : December 13th (Thu) to 18th (Tue) 6 days, 2012
- Venue
- : Tobu Department Store Ikebukuro Store 8th floor Exhibition Hall About 990m 2
- Participating SA/PA
- : 24 major locations on NEXCO EAST Expressway (15 locations last year)
- Sponsor
- : Tobu Department Store, NEXCO EAST
- Cooperation
- : Recruit Lifestyle (Jaran editorial department)
Participating service area/parking area
- Do-O Expressway
- Sunagawa SA (In-bound / Out-bound) / Iwamizawa SA (In-bound / Out-bound)
- Tohoku Expressway
- Tsugaru SA (Out-bound) / Hanawa SA (In-bound / Out-bound) / Iwateyama SA (Out-bound) / Maesawa SA (Out-bound) / Sugo PA (Out-bound) / Kunimi SA (In-bound / Out-bound) / Tada Adachi SA (In-bound / Out-bound) / Nasu Plateau SA (In-bound / Out-bound) / Sano SA (In-bound)
- Kan-Etsu Expressway
- Shiozawa Ishiuchi SA (In-bound / Out-bound)/Akagi Kogen SA (Out-bound)/Kamizato SA (In-bound)/Kosaka SA (In-bound)
- Kita-Kanto Expressway
- Kasama PA (aggregated)
- Joban Expressway
- Tomobe SA (In-bound) / Moriya SA (Out-bound)
- Ban-Etsu Expressway
- Mt. Bandai SA (Out-bound) / Aganogawa SA (In-bound)
- Joshin-Etsu Expressway
- Yokogawa SA (In-bound)
This initiative aims to revitalize the travel market and Tobu Department Store, which seeks new ways to open product exhibitions, NEXCO EAST that wants to convey the appeal of the new SA/PA and the enjoyment of a car journey to customers in central Tokyo. This is the second event that is being held in collaboration with the three companies, "Jalan", which is the company that Recruit Holdings aims to achieve. Through this product exhibition, the three companies would like to introduce attractive regional Expressway food to a large number of customers and liven up East Japan.