"NEXCO EAST 4th New Menu Contest" will be held!
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- "NEXCO EAST 4th New Menu Contest" will be held!
October 22, 2009
East Nippon Expressway Co., Ltd.
Nex-area Company Limited
NEXCO EAST (Chiyoda-ku, Tokyo, Chairman: Shigejiro Yagi) is "NEXCO EAST 4th New Menu" "Contest" will be held.
In this contest, 48 SA/PA restaurants (planned) will compete for 7-block local qualifying rounds from the end of November, and the 11 best-selling chefs will win the final in February next year in Tokyo. I will challenge the competition. Mr. Kenichi Chen will be invited as chairman of the judging committee for the final competition.
The menu of the 48 chef whole bodies can be enjoyed at each SA/PA from March 2010 after the final competition.
In addition, we are planning to conduct a web voting to post the finals participation works on the Internet and have customers vote for the menu that they would like to enjoy. Out of the customers who voted for the most popular menu, 500 groups (1,000 people) will be given a "special tasting ticket" that allows them to enjoy one of the final competition participation menus.
Theme of "NEXCO EAST 4th New Menu Contest"
-Re-discovery of delicious local delicacies! ~
Local menu that makes your body and mind healthy
Recently, food safety and local production for local consumption have been advocated, providing menus with "energy" to customers by using plenty of safe and delicious ingredients produced locally The theme of the menu is to encourage people to feel happy and rich, by encouraging people to feel “energies” in the community.
- NEXCO EAST, the basic policy of SA/PA is to “build the foundation” aiming to improve the service level at all locations and to meet (Standard) the greatest common divisor of customer needs, and according to regional characteristics and location conditions. , We are pursuing the simultaneous pursuit of “flower making” aiming to create unique stores (individualization) for each location.
About qualifying
| block | event date | Venue | Participation plan Number of stores |
Final competition Number of stores |
|---|---|---|---|---|
| Morioka | Friday, December 11 | Aina (Morioka City, Iwate Prefecture) |
7 | 2 |
| Sendai | Thursday, November 26 | Sendai Civic Center (Sendai, Miyagi Prefecture) |
11 | 2 |
| Utsunomiya | Wednesday, December 16 | Utsunomiya Cooking College (Utsunomiya City, Tochigi Prefecture) |
7 | 2 |
| Mito/Keiyo | December 17 (Thursday) | Hana Culinary School (Taito-Ku, Tokyo) |
7 | 2 |
| Tokorozawa | Friday, December 11 | Lark Tokorozawa (Tokorozawa City, Saitama Prefecture) |
6 | 1 |
| Niigata | December 3 (Thursday) | Niigata Cooking College (Niigata City, Niigata Prefecture) |
4 | 1 |
| Nagano | December 4th (Friday) | Nagano Cooking Confectionery College (Nagano City, Nagano Prefecture) |
6 | 1 |
| total | - | - | 48 | 11 |
- The results of the preliminary round will be announced on the dedicated website.
(The dedicated website is currently under construction.)
About the final competition
- event date
February 25, 2010 (Thursday) - place
Kagawa Nutrition Academy Kagawa Nutrition College (Toshima-ku, Tokyo) - judge
Jury Chairman Jian Jian and other 9 people - Recognition
Grand Prix: 1 Menu, Special Award: 3 Menus, Web Grand Prize: 1 Menu
- If you would like to collect data, please contact us in advance.
- General visitors are not allowed to enter this contest.
- We will inform you again about the details of the final competition.
About web voting
- Content
Vote for the menu that the customer wants to enjoy from the final competition participation menu. - Implementation period
Late December 2009 to mid-February 2010 - way to participate
You can participate from the dedicated homepage during the period.
(The dedicated website is currently under development) - Present
A special tasting ticket is available for 500 groups (1,000 people) from among the customers who voted for the most popular menu to win one of the 11 works participating in the final competition. We will give you a pair.
- We will inform you again about the details of Web voting.
