PDF version [PDF: 653KB]

NEXCO EAST has been broadcasting a corporate public relations TV commercial series starring actor Gaku Hamada since April 2022. This series is being produced to convey the initiatives of NEXCO EAST through the eyes of Gaku Hamada, who plays the role of a customer using Expressway.
The fourth installment of the series, "Logistics: Expressway Supporting Our Daily Lives," will begin airing on Monday, July 1st. The episode was created to give viewers a first-hand feel for how Expressway continue to support our daily lives by showing how many of the things we need for our daily lives are transported via Expressway.
Please see our TV commercial on our corporate information website and commercial gallery.

The Hamada family is surrounded by a variety of things. They notice that most of the items are transported from far away on Expressway. "They must have traveled many roads," says the Hamada family as they pick up some cherries that were delivered fresh from Yamagata Prefecture, realizing how Expressway supports logistics.

Through the interactions between Hamada and his family, the commercial expresses how expressways are actually what make today's everyday experiences, such as being able to buy things from far-away Expressway and having packages delivered to your home, possible possible.

New CM overview

CM title:

"Expressway that support our daily lives: Logistics"

Broadcast start date:

Broadcast from Monday, July 1, 2024

Broadcast area:

All 40 stations in the eastern Japan area
(Tokyo, Kanagawa, Saitama, Chiba, Ibaraki, Tochigi, Gunma, Nagano, Niigata, Fukushima, Miyagi, Yamagata, Iwate, Akita, Aomori, Hokkaido)

Cast:

Gaku Hamada, Hiromi Sakai, Shinne Shimizu, and Chief Koike

Profile of Gaku Hamada

<Appearance Information>
She made her debut in the 1998 drama "To You, Who Is Alone."
He gained attention in 2004 when he appeared in the drama "3-nen B-gumi Kinpachi Sensei", and in 2007, his starring movie "Coin Locker Duck and Duckling" became a hot topic. After that, he appeared in the dramas "Tsuribaka Nisshi: Shinnyusha Hamasaki Densuke", "The Chef is a Great Detective", "When Spring Comes", the NHK morning drama "Warotenka", "Kumkum Everybody", the NHK Taiga drama "Gunshi Kanbei", the movies "Eternal Zero" and "HERO". Since then, he has appeared in many popular works, and is scheduled to appear in the Fuji TV drama "Shinjuku Field Hospital" in July 2024.

The commercial featuring Gaku Hamada will also be broadcast on digital signage installed at service areas, etc. Be sure to check it out when you stop by during a drive break.