Regarding Expressway toll initiatives aimed at leveling tourism demand

~Promoting the use of excursion passes/Notice of holiday discount exclusion dates in 2024~

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  • Regarding Expressway toll initiatives aimed at leveling tourism demand

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February 16, 2024
East Nippon Expressway Co., Ltd.
Central Japan Expressway Co., Ltd.
West Japan Expressway Co., Ltd.
Honshu-Shikoku Expressway Co., Ltd.
Miyagi Prefectural Road Public Corporation

[Simultaneous announcement]
Ministry of Land, Infrastructure, Transport and Tourism, Highway Bureau Expressway Division

Regarding Expressway tolls, the conditions for applying discounts are set forth in the "Package of Measures to Prevent and Suppress Overtourism (Decided by the Ministerial Meeting for the Promotion of Tourism Nation on October 18, 2023)" in order to disperse and equalize tourism demand. A policy has just been announced, including reviewing the balance between holidays and weekdays.

Regarding excursion passes, which are implemented with the aim of promoting sightseeing excursions, we have expanded the discount rate to encourage use on weekdays, but based on this policy, In order to Large usage, we are creating more attractive products, such as strengthening collaboration with local governments and planning and selling excursion passes. We will continue to.

Examples of future initiatives

  • Establishment of a permanent contact point for inquiries regarding plan creation
  • Holding briefing sessions for local governments, etc.
  • Participate in tourism-related councils and collaborate in planning
  • Conducting sales

Additionally, from 2022 onwards, holiday discounts will not be applied nationwide during Golden Week, Obon, and the year-end and New Year holidays from the perspective of dispersing traffic during busy periods, but based on the results of consideration based on this policy. From 2024 onwards, Silver Week (three-day weekend in September, etc.) will no longer be applied (please refer to the attached document [PDF: 463KB] for specific exclusion dates).
Furthermore, as traffic congestion is observed during other three-day holidays, etc., we will continue to discuss with the Ministry of Expressway, Transport and Tourism a review of holiday discounts for three-day holidays, etc. from fiscal 2025 onward, taking into account future expressway usage conditions. I will continue to do so.
We ask for your understanding and cooperation in taking measures to prevent traffic congestion Expressway.

  • There is no change in the application of discounts other than holiday discounts, such as late-night discounts, on non-holiday discount days.
  • We will notify you if there are any changes in the future.
  • The handling of holiday discounts from 2025 onwards will be announced separately.
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