Our first! Launched "Expressway only" products using "Yasuda" milk

"Yasuda milk chocolate chunk cookie"

-Started selling at SA / PA27 stores on Expressway centered on Niigata Prefecture! ~

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  • Press Release Niigata office
  • Our first! Launched "Expressway only" products using "Yasuda" milk "Yasuda Milk Chocolate Chunk Cookies"

July 11 2019
East Nippon Expressway Co., Ltd. Niigata Regional Head Office
Nex-area Company Limited Niigata Branch

NEXCO EAST Niigata Regional Head Office and Nexeria EAST Niigata Branch (both Chuo-ku, Niigata City) sell "Yasuda Milk Chocolate Chunk Cookie" using milk from "Yasuda", the birthplace of dairy farming in Niigata Prefecture, at 27 SA / PA stores. . This will be the first time that our company sells private products using "Yasuda" milk.
In commemoration of the new release, we will carry out a collaboration project with the ongoing “Cool Sweets Fair (*)”. Customers who order fair products such as soft serve ice cream and local ice cream will receive one “Yasuda milk chocolate chunk cookie” as a gift. The quantity is limited, so please enjoy it as soon as possible.
When you go out on Expressway, stop by SA / PA and take this opportunity to purchase new premium products that can only be purchased on Expressway.

Product Summary

  1. Product name
    "Yasuda milk chocolate chunk cookie" (6 pieces)
  2. price
    900 yen (excluding tax)
  3. Release date
    Scheduled for mid 2019
  4. Sales point
    27 SA/PA stores mainly in Niigata Prefecture
  5. Product introduction

    In order to maintain a safe road environment, we are working on daily inspections, cleaning, repairs, and accident recovery work. This is an original cookie limited to Expressway uses milk from Yasuda, which is known as the birthplace of dairy farming in Niigata Prefecture, for the cookie dough, and contains chunky chocolate chunks.
    The package uses an illustration of Yasuda's milk and dairy farming, and has a premium look based on brown.
    It is a perfect gift for your family and friends as well as a treat for yourself.

  • About the “Cool Sweets Fair” (see the attached sheet [PDF: 2.8MB] for the target product) The “Cool Sweets Fair”, a large collection of sweets that you want to eat in the hot summer, will be held from July 1st (Monday) to 8th. Currently being held at 27 SA/PA locations mainly in Niigata Prefecture until Saturday, March 31!
    In addition, the "Yasuda milk chocolate chunk cookie" gift project will be held from July 17 (Wednesday).
    Refresh your summer drive with cool sweets from SA/PA.
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