NEXCO EAST and manga "lonely gourmet" collaboration for the first time!
Distributing a pilgrimage guide for drivers, "Doramise of Solitude"!
A special website is open!
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- NEXCO EAST and manga "lonely gourmet" collaboration for the first time!
*The special WEB site has opened
January 26, 2015
East Nippon Expressway Co., Ltd.
Nex-area Company Limited
NEXCO EAST (Chiyoda-ku, Tokyo), from Monday, January 26, 2015, to the drivers who use the Expressway at 154 service areas (SA) and parking areas (PA) in the area. We will distribute the special edition "Gourmet of loneliness" pilgrimage guide special edition for "Doramise of loneliness".
"Lonely gourmet" is an original work, Kuju, which depicts the main character, Goro Inogashira, who runs a miscellaneous goods importer, eating alone at a shop that he dropped by during his work. It is a gourmet manga by Masayuki and Jiro Taniguchi, and it is a very popular work with a total of 400,000 copies that has been made into a TV drama and a book.
In this collaboration, Goro Inogami used the original guidebook called “Lonely Gourmet” Pilgrimage Guide Extra Edition “Lonely Doramese” to comment on the recommended driver rice “Dorameshi” by SA and PA in various regions. We will introduce it with illustrations and illustrations. In addition, the special website is open to the public, and it is a content that allows you to fully enjoy the world of "Doramise of Solitude".
Through this collaboration, NEXCO EAST will aim to be an SA/PA that will be more familiar to not only business users who use the Expressway everyday but also those who visit the resort.
Collaboration details 1
Distribute "Lonely Doramesh" in SA/PA!
[Introducing Nexco NEXCO EAST 's SA/PA's "Selected Doramesh"! ]
"Solitary Doramesh", which consists of 16 pages, is the "Doramise" that the protagonist Goro Inogami stopped at during his work at SA/PA and ate to satisfy his hunger. From here, we will introduce each region of Tohoku, Kanto and Joshinetsu. The picture of Doramashi is accompanied by Goro's illustrations and immersive comments, and it is full of information that makes you angry. Please enjoy.
- Distribution period: January 26, 2015 (Monday)-End as soon as it disappears
- Distribution place: NEXCO EAST target SA/PA shopping corner
*Excluding convenience stores and some SA/PA - Distribution method: With the target SA/PA, it will be distributed to customers who have purchased the product regardless of the purchase price (1 book per accounting)
*See the reference material on the last page of this release for details on the distribution location.
Collaboration details 2
"Solitary Dorameshi" special website opens!
"Lonely Doramesh"
特設WEBサイト には、メニュー紹介だけじゃない、様々な機能が！The lonely Doramishi special website introduces carefully selected Doramishi of 154 SA/PAs. You can search for the menu you want to eat from gourmet genres such as set meals, noodles, etc., and you can also search for Dorameshi of SA/PA by the road name under the jurisdiction of NEXCO EAST. In addition, "Gokuri Button" has been created, which reproduces the sound of "Gokuri", which is the sound of the lonely gourmet squirting just before eating, by Goro Inogashira. You can sympathize with the feeling "I'm hungry!" by visiting the special website and pressing the "Gokuri button" on the menu that interests me.
井之頭五郎になった気分で、「孤独のグルメ」の世界を堪能できる 特設WEBサイト です。ぜひ、お楽しみください
Reference material
Original author: Masayuki Kusumi comment
In the first place, the idea behind "gourmet of loneliness" is that even if you are lonely, as long as you can eat delicious food, that makes you happy.
Only when you are eating something delicious, you are free from all kinds of chores. What delicious food is waiting for you? If you think so, a little fun should be born on a lonely road.
As if you were Goro Inokashira, please enjoy the world of “Doramise of Solitude”.
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