NEXCO EAST ・New CM
The second series in which Mr. Gaku Hamada appears "Refresh at the service area"

Broadcasting in the East Japan area from Saturday, October 1st

October 3, 2020
East Nippon Expressway Co., Ltd.

NEXCO EAST (Chiyoda-ku, Tokyo) has been broadcasting a corporate public relations TV commercial series featuring actor Gaku Hamada since April 2022.
The second installment, "Refresh in the service area", which depicts the service area and parking area of the Expressway, will be released from Saturday, October 1st at all 40 stations in the eastern Japan area (Tokyo, Kanagawa, Saitama, (Chiba, Ibaraki, Tochigi, Gunma, Nagano, Niigata, Fukushima, Miyagi, Yamagata, Iwate, Akita, Aomori, Hokkaido). Also, from Saturday, October 1st, the “Refresh in the service area” version, which is similar to the TV commercial, will be broadcast on the large screen at the scramble crossing in front of Shibuya Station.
In this edition, following the first "Expressway Renewal Project" edition, Mr. Gaku Hamada will appear as the father of a family of three, so that you can feel closer to NEXCO EAST 's efforts through everyday scenes spent with your family. I made it.
Please see the TVCM from our corporate information site / CM gallery.

Photo of the new corporate PR TV commercial "Refresh in the service area"

Mr. Gaku Hamada will appear as a father who cares about his family, following the first installment.

Mr. Gaku Hamada, who plays the role of a father who stops by the service area for a break during a drive on a weekend trip with his family. Looking at the people who spend their time in the service area and the staff of NEXCO EAST, he mutters, "So, are you calm?" Please enjoy Mr. Gaku Hamada's natural and life-sized expression, and the friendly interaction like a real family following the first installment. Please also pay attention to Mr. Hamada's comical expression, which is a little frustrating when his daughter talks to a boy who is meeting for the first time.
In addition, the NEXCO EAST staff who appear in the commercials are actual employees of our group.

New CM overview

CM title:
"Refresh in the service area"
Broadcast start date:
Broadcasting from Saturday, October 1, 2022
Broadcast area:
All 40 stations in the eastern Japan area
(Tokyo, Kanagawa, Saitama, Chiba, Ibaraki, Tochigi, Gunma, Nagano, Niigata, Fukushima, Miyagi, Yamagata, Iwate, Akita, Aomori, Hokkaido)
Cast:
Gaku Hamada, Hiromi Sakai, Shinon Shimizu

Profile of Gaku Hamada

Photo of Gaku Hamada

Birthplace: Tokyo
Date of Birth: June 28, 1988
Age: 34
Height: 160cm
Hobbies: baseball, surfing
Specialty: Rugby

<Appearance information>
Born in 1988, from Tokyo.
Debuted in 1998 with the drama "Hitoribocchi no Kimi ni". In 2004, he appeared in the drama "3-nen B-gumi Kinpachi-sensei" and attracted attention, and in 2007 he starred in the movie "Duck and Kamo no Coin Locker". After that, dramas "Tsuribaka Nisshi ~New Employee Densuke Hamasaki~", "Chef is a Great Detective", "My Family", NHK TV Novel "Warotenka", "Come Come Every Buddy", NHK Taiga Drama "Gunshi Kanbei", Appeared in "Kirin ga Kuru", movies "Eien no 0" and "HERO". Since then, he has appeared in many topical works, and will be appearing in Amazon Prime Video "Kamen Rider BLACK SUN", Netflix "First Love Hatsukoi", and the movie "Yudo" to be released in February 2023.

Large screen in front of Shibuya Station NEXCO EAST Corporate PR TV commercial (30 seconds) aired

[Broadcast location]

  1. Shibuya QFRONT Vision (2nd page)
  2. Shibuya station square vision (1st page)

[Broadcast date and time]
On air from Saturday, October 1, 2022

[Broadcast image]
[Broadcast image] photo

The commercial featuring Gaku Hamada will also be broadcast on digital signage and posted on posters installed in service areas. Please take a look at it when you stop by for a drive break.

Image link (external link) to download page of Adobe Acrobat Reader

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