Tohoku tourism support campaign

At the "Highway Miyagi Service Campaign 2024"
Drive around Miyagi Prefecture at a great price!

~ A total of 122 facilities will be offering special benefits, and 15 groups and 53 people will be given luxurious prizes in a lottery! ~

  • Corporate Top
  • Press Room
  • Press Release Tohoku office
  • Drive around Miyagi Prefecture at a great price with the "Highway Miyagi Service Campaign 2024"!

PDFバージョン【PDF:12.8MB】

Save on your drive! Dora Toku Tohoku Tourism Support! Logo image image 1

June 20, 2024
East Nippon Expressway Co., Ltd.
Tohoku Regional Head Office Sendai Management Office
Tohoku Regional Head Office Sendai East Management Office

NEXCO EAST Tohoku Regional Head Office Sendai Management Office (Aoba-ku, Sendai City) and Sendai Higashi Management Office (Wakabayashi-ku, Sendai City) will be holding the "Highway Miyagi Service Campaign 2024" to allow customers using Expressway to enjoy driving in Miyagi Prefecture at a great value.
This campaign offers special discounts at 122 hot spring facilities and tourist attractions in Miyagi Prefecture, and by collecting stamps and applying, you can be entered into a lottery to win accommodation vouchers at hot spring facilities and other prizes.It is a fun and economical plan that allows you to rediscover the charms of various parts of Miyagi Prefecture.

1. Holding period

 令和6年7月1日(月)~令和6年12月31日(火)[6ヶ月間]

2. How to Use

  1. Discounts and benefits for hot spring facilities and tourist attractions
    To receive discounts and other benefits, simply cut out the "Special Offer Coupon" attached to the pamphlet, fill in the necessary information, and hand it in to any of the 122 participating facilities in this campaign.
  2. Stamp Rally
    Image of the "Highway Miyagi Service Campaign 2024" pamphlet

    In the stamp column in the pamphlet, if you apply with a total of 2 stamps, 1 of the participating facilities of this campaign and 1 of the target service area (SA) / parking area (PA) in Miyagi Prefecture, you will be able to apply. Prizes will be drawn by lottery.

    • Naruko Onsen pair free accommodation ticket (30,000 yen) ... 3 groups
    • Genzo no Yu Naruko Kanko Hotel (Naruko Onsen) Pair Free Accommodation Voucher ・ ・ ・ 1 pair
    • A free pair accommodation voucher for Takasenkaku Iwamatsu Ryokan (Sakunami Onsen)... for one pair
    • Special products in Miyagi prefecture ... 13 people
    • Miyagi Prefecture Tourist Facilities (2 Facilities) Free Pair Admission Ticket ・ ・ ・ 10 pairs
    • Gift certificates and meal vouchers for participating facilities (6 facilities) - 30 winners
    • NEXCO EAST Manner Up official character "Manatee" stuffed toy and Joban Expressway 10th anniversary special gift set...10 winners

Reference: Present contents (extract brochure)

Image of present contents (excerpt from pamphlet)

3. How to apply for stamp rally

On the application postcard attached to the pamphlet, affix a stamp from one of the facilities participating in this campaign and one of the target SAs and PAs in Miyagi Prefecture below, a total of two locations, fill in the necessary information, and mail it. Please apply.

  • Postmark valid until Tuesday, December 31, 2024

Area to be stamped

  • E4 Tohoku Expressway
Kinari PA (upper and lower lines), Chojahara SA (upper and lower lines), Tsurusu PA (upper and lower lines), Sugo PA (upper and lower lines)
  • E6 Joban Expressway
Bird Sea PA (top and bottom aggregation)
  • E48 Yamagata Expressway
Koseki PA (upper and lower lines)
  • E45 Sanriku Expressway
Kasuga PA (upper and lower lines)

Four. Winner announcement

The winner's announcement will be replaced with delivery of the gift.

  • Scheduled to be implemented by the end of February 2025

Five. How to get the brochure

Pamphlets can be obtained at the following SA / PA. Please drop in when using the Expressway.

  • Please note that the number of pamphlets is limited, so please be advised that they will be out of stock.

Brochure available area

  • Tohoku Expressway
Chojahara SA (up and down line), Tsurusuki PA (up and down line), Sugo PA (up and down line)
  • Joban Expressway
Bird Sea PA (top and bottom aggregation)
  • Yamagata Expressway
Koseki PA (upper and lower lines)
  • Sanriku Expressway
Kasuga PA (upper and lower lines)

6. Participating facilities

 宮城県内の全122施設(別添パンフレット【PDF:12.7MB】のとおり)

7. 7. Customer inquiries

  • キャンペーンに関する問い合わせ
    NEXCO東日本お客さまセンター
    TEL 0570-024-024
    または 03-5308-2424(24時間オペレーターが対応)

Attachment

「ハイウェイ宮城サービスキャンペーン2024」パンフレット【PDF:12.7MB】

Save on your drive! Dora Toku Tohoku Tourism Support! Logo image image 2

"Doratoku" is a collective term for services provided by NEXCO EAST Tohoku Branch for the local community to enjoy the drive to customers who use expressways.

NEXCO EAST Group has positioned the period from 2021 to 2025 as a period for contributing to the achievement of the SDGs and transforming toward a new future society, and is undertaking various initiatives during this period.
We believe that this "Highway Miyagi Service Campaign 2024" initiative will contribute to SDGs goals 8 and 17 as business activities that lead to promoting sustainable tourism and revitalizing local communities.

Image of SUSTAINABLE DEVELOPMENT GOALS logo and SDGs target 8th and 17th logos
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