PDF version [PDF: 34.3MB]

NEXCO EAST Tohoku Regional Head Office (Miyagino Ward, Sendai City), "Yamagata Tourism Campaign Promotion Council (Secretariat: Yamagata Prefecture Tourism Revival Strategy Division)" (Yamagata City, Yamagata Prefecture) and "Yamagata Wide Area Tourism Council (Secretariat) : Yamagata Prefecture Murayama General Branch Office Tourism Promotion Office)” (Yamagata City, Yamagata Prefecture) has released the “Expressway Yamagata Ramen Map ” will be held as follows.
In this campaign, the Yamagata Tourism Campaign Promotion Council, the Yamagata Wide Area Tourism Council, and 82 ramen shops in Yamagata Prefecture cooperated to make it easy to visit Yamagata Prefecture using the Expressway. In addition to enjoying the ramen, it is a profitable and fun project where you can win accommodation tickets by lottery if you apply for a gift project.

1. Implementation period

August 15, 2020 (Monday) to March 7, 2023 (Tuesday) [about 7 months]

2. How to use the stamp rally

If you stamp the stamp (* highway stamp) attached to the ramen shop and Expressway service area (SA) / parking area (PA) on the map and apply, you will win the following gifts by lottery. At the ramen shop, if you show the application postcard of "Yamagata Ramen Map" at the time of payment, you will get a stamp.

≪3 stamps stamped≫

1. Two stamps are selected from each of Yamagata City, north of Yamagata City, and south of Yamagata City, one stamp for each store and one SA/PA stamp.

Or

2. Stamps for each shop from Yamagata, north of Yamagata and south of Yamagata

　In addition, if you aim to conquer all 82 stores, please have each store stamped directly on the "Yamagata Ramen Map" and have 3 of them stamped on the postcard.

• For SA/PA with highway stamp, please check at the following URL.
  https://www.driveplaza.com/stamp/

≪Present contents≫

• Goghale Award: "Yamagata Onsen hot spring pair accommodation ticket (equivalent to 30,000 yen)" ... 3 people
• A prize: "Meal ticket (2,000 yen) that can be used at the listed store" ... 20 people
• Prize B: "One Yamagata specialty dondon-yaki (ticket exchanged at store)" for 100 people
• Yamagata Tour Award: “Yamagata Onsen Hot Spring Pair Bathing Ticket”・・・10 people
• Conquering All Stores Award: "Original Donburi" + "Original Pin Batch"
  • Everyone who conquered all 82 stores
• Pin batch prize: "Original pin batch" (one per person)
  • All those who conquered more than 30 stores
• Original Sticker Award: "Original Sticker" (1 per person)
  • Everyone who introduced postcards on Instagram

3. How to apply for stamp rally

≪3 stamps stamped≫
Apply for the "Yamagata Ramen Map" Postcard Please put a stamp on the postcard and fill in the necessary information before applying.

≪Conquer all 82 stores≫
On your own form (free format), fill in (1) address, (2) name, (3) phone number, (4) age, (5) gender, (6) where you got this map, and (7) episodes related to ramen, and put it together with the "Yamagata Ramen Map". Please send to the secretariat below. In addition, if you do not fill in each item, you will not be eligible for each lottery, so please fill in without omission.
Also, please note that the map sent with the application will not be returned.

1. Application deadline: Tuesday, March 7, 2023 Postmark valid on the day
2. 応募先住所：【キャンペーン事務局】
   〒990-2321　山形県山形市桜田西四丁目2-14　MUSEE101オフィス
   デザインオフィス　B-2UNIT（ビーツーユニット）
   URL：http://www.b2unit.biz/ramenmap/（キャンペーン事務局HP）
   TEL　023-674-0670（受付時間／平日9:00～17:00）

Four. Winner announcement

The announcement of the winners will be posted on the "Campaign Secretariat HP" and the gifts will be sent.

1. Posted on the campaign secretariat website: Around late March 2023
2. Gift delivery: Around the end of March 2023

Five. How to get the map

"Yamagata Ramen Map" can be obtained at the following SAs/PAs and 82 ramen shops that support us. Please stop by when using the Expressway.

«Expressway SA · PA» in

• Please note that the number of maps is limited, so if they are out of stock.

6. Sponsoring facility

82 ramen shops in Yamagata City, Tendo City, Higashine City, Murayama City, Kahoku Town, Sagae City, Nakayama Town, Kaminoyama City, Nanyo City, Takahata Town, Yonezawa City, Tsuruoka City, and Sakata City (attached) "2022 Yamagata Ramen Map" [PDF: 34.1MB] As of)

7. Other notes

This campaign may change or be canceled without notice in consideration of the infection status of the new coronavirus.
Before using the service, please check the information such as the infection status of the new coronavirus and measures to prevent the Large of the infection sent by each local government before going out.

8. Customer inquiries

Inquiries about this campaign

Above 3. Please contact the "Campaign Secretariat" listed.

Inquiries about menus and business hours of listed stores

Please contact each store listed on the map directly.

Attachment

"2022 Yamagata Ramen Map" pamphlet [PDF: 34.1MB]

"Doratoku" is a collective term for services provided by NEXCO EAST Tohoku Branch for the local community to enjoy the drive to customers who use expressways.

≪What is Hiway Jingai Net?≫
NEXCO EAST Tohoku Regional Head Office aims to improve the vitality of the entire Tohoku region by discovering and widely disseminating attractive tourism resources, and to revitalize exchanges between regions by each prefecture. We have established the "Haiway Jingai Net" for the purpose of carrying out activities together with the local community. In addition to holding the "2022 Yamagata Ramen Map", NEXCO EAST Tohoku Regional Head Office will strive to improve the vitality of the entire Tohoku region through various initiatives to disseminate the appeal of the region through Expressway.

The NEXCO EAST Group has positioned the period from 2021 to 2025 as "a period that contributes to the achievement of the SDGs and transforms into a new future society," and is making various efforts.
We believe that this "Doratoku" initiative will contribute to the SDGs goals No. 8 and No. 17 as business activities that will lead to the promotion of sustainable tourism and the revitalization of local communities.

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