NEXCO EAST ・New CM
The third series in which Gaku Hamada appears "Work to protect 'I want to see you' Traffic management team" edition

Broadcasting in the East Japan area from Thursday, June 1

PDF version [PDF: 642KB]

June 1, 2023
East Nippon Expressway Co., Ltd.

NEXCO EAST (Chiyoda-ku, Tokyo) has been broadcasting a corporate public relations TV commercial series featuring actor Gaku Hamada since April 2020.
This time, a new commercial depicting the appearance of the traffic management team that protects the safety of Expressway, which will be the third in the series, will be broadcast from June 1st (Thursday). start. At the same time, a similar new commercial will be aired on the large screen at the scramble crossing in front of Shibuya Station from June 1 (Thursday).

Photo 1 of the new corporate publicity TV commercial "Work to protect
Photo 2 of the new corporate publicity TV commercial "Work to protect
Photo 3 of the new corporate public relations TV commercial "Work to protect
Photo 4 of the new corporate publicity TV commercial "Work to protect

Grandma's house where father and daughter went to play on the weekend. On the way home, Mr. Gaku Hamada, who plays the role of a father and a daughter who is delighted to receive her favorite boiled pumpkin as a souvenir. "I'll be back soon." The two return to their mother's waiting home using Expressway that the traffic control team keeps safe 24 hours a day, 365 days a year.

In a world where we are overcoming the time when we can't meet the people we want to meet, NEXCO EAST continues to support Expressway today in order to protect each person's desire to "see" and bring the distance between important people closer. The attitude is expressed by drawing a warm moment between Mr. Hamada and his family.

In addition, NEXCO EAST staff who appear in the commercial are actual employees of our group.
This commercial was created so that you can feel closer to NEXCO EAST 's efforts through everyday scenes spent with your family. For TV commercials, please visit our corporate information site / CM gallery.

New CM overview

CM title:
"Work to protect 'I want to see you' Traffic management team" edition
start date:
Broadcast from Thursday, June 1, 2023
Broadcast area:
All 40 stations in the eastern Japan area
(Tokyo, Kanagawa, Saitama, Chiba, Ibaraki, Tochigi, Gunma, Nagano, Niigata, Fukushima, Miyagi, Yamagata, Iwate, Akita, Aomori, Hokkaido)
Cast:
Gaku Hamada, Kokone Shimizu, Noriko Sunami

Large screen in front of Shibuya Station NEXCO EAST Corporate PR TV commercial (30 seconds) aired

[Broadcast place]

  1. Shibuya Q'S EYE Vision (2 screens)
  2. Shibuya station square vision (1st page)

[Broadcast date and time]
June 1st (Thursday) to June 21st (Wednesday)

[Broadcast image] photo

The new CM starring Gaku Hamada will be broadcast on digital signage installed in service areas and posted on posters. Please take a look at it when you stop by for a drive break.

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